If you're shooting an explainer video showcasing your software application item, B-roll video might consist of shots of satisfied customers using your product, or an external shot of your workplaces, for example. Whatever video you need, figure it out during the pre-production stage to prevent circumstances in which you need video footage you do not have.
If you require a shot of something that would be tough or impossible to movie yourself, such as aerial shots or video from exotic locales, you can always utilize stock B-roll video footage. I've used video footage from Beachfront B-Roll a number of times in the past, and the quality and variety of the video footage is exceptional.
Composition is so crucial it deserves a post in and of itself. Nevertheless, since https://www.openlearning.com/u/valentinesvenstrup-qve3rj/blog/TheSmartTrickOfHowToShootVideoLikeAProfessionalVideographerTheThatNobodyIsDiscussing is a refresher course, we'll simply cover the basics for now. Composition is the correct term for how a shot is framed and staged, or "composed." This refers to how your subject whatever it is you're shooting is set up and placed within the shot.
Utilize the Rule of Thirds Whenever you're shooting anything (or taking pictures), remember the "Guideline of Thirds." Picture your shot is divided into nine equivalent sectors by two horizontal lines and 2 vertical lines, like so: Notice how the main topic in the image is placed where two of the 4 points (which are referred to as the "anchor points") intersect? This technique is utilized to draw the eye toward the bottom lines of interest in the shot.